Kim Kardashian is back at it, showing the world she’s still the queen of her own SKIMS empire. Despite enlisting a wide array of personalities from Scott Disick’s ex to comedic legend Will Ferrell to promote her lingerie line, Kim proves once again that nobody rocks SKIMS like she does. On Tuesday, she set the internet ablaze with a series of snaps showcasing the brand's new micro line.
The barely-there animal print ensemble features a Micro Bralette and Micro Thong, designed to just barely cover what’s necessary while still being Instagram-friendly. This new drop is part of her wildly popular "Fits Everybody" line, and it has sparked a flurry of hilarious and fiery reactions online.
“Kimberly, that does not fit everybody,” quipped one fan, while another added, "barely fits her, those strings are hanging on for dear life."
Amidst the fire emojis and witty comments, Kim’s new photos also stirred chatter about her relationship with racing star Lewis Hamilton. Fans couldn’t help but comment on his luck, with remarks like, "Lewis is such a lucky man omgg," flooding the post. The buzz around their romance only adds to the allure of Kim’s latest SKIMS release.
The lingerie line's launch follows a hilarious collaboration with Will Ferrell, who modeled for the men's collection in a comedic video that had fans rolling. His playful involvement coincides with the release of his upcoming Netflix comedy series, "The Hawk," premiering July 16.
Kim’s SKIMS brand is far more than just a fashion statement. With an estimated worth of $5 billion, and Kardashian holding a 35% stake, it’s a testament to her business acumen and influence. The mother of four has previously shared that the inspiration for SKIMS goes beyond aesthetics. "Growing up as a kid, I was always very shy,” she revealed in a Wall Street Journal interview, explaining how her personal experiences with confidence and representation shaped the brand.
SKIMS celebrates inclusivity in size, age, and skin tone, a philosophy born from Kim’s own journey of altering shapewear to fit her needs. Her brand continues to make waves in the fashion world, inspiring fans and critics alike with its bold and inclusive approach.